Joico Color Intensity 118 ml / 3.99 fl oz

This professional hair color system is designed to give stylists the freedom to craft vivid, trend-driven, and intensely vibrant shades with ease. Its intermixable range of semi-permanent colors, paired with a Clear Mixer, allows for endless customization—making it possible to achieve any desired hue, tone, or subtle nuance.

Formulated with highly concentrated pigments, it delivers bold, eye-catching color results that remain rich and long-lasting. At the same time, the exclusive K-PAK Quadramine Complex works within the hair during the coloring process to help reconstruct and strengthen each strand. The result is not only striking color, but hair that feels smoother, looks healthier, and shines with a radiant, polished finish.

Features & Benefits:

• Provides vibrant color
• Enriched with Kukui nut oil
• Leaves hair shiny

• Apply to clean, dry hair 1/4 inch (1/2 cm) from the scalp
• Process for 20 minutes
• For maximum vibrancy: pre-lighten hair prior to application
• For improved longevity: process with heat
• Rinse well