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  • Color Wow ROOT COVER UP 1 piece
  • Color Wow ROOT COVER UP 1 piece hair treatment with brush and powder in compact
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Color Wow ROOT COVER UP 1 piece

Color Wow ROOT COVER UP 1 piece

A unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration, and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
$53.00 CAD
$53.00 CAD $53.00 CAD
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Description

This innovative mineral powder features a modern, oil-based formula that is completely non-waxy, allowing it to bind effortlessly to the hair for reliable, long-lasting coverage. Unlike traditional powders that can feel dry or sit loosely on the surface, this advanced formula adheres directly to the hair strands, ensuring it remains securely in place throughout the day. Once applied, the water-resistant technology locks the powder onto the hair until it is washed out with shampoo.

Designed for durability and everyday confidence, the formula can withstand unexpected weather conditions such as rain, perspiration, and even swimming without fading or transferring. Each shade is expertly formulated with rich pigments and light-reflecting particles that mimic the natural tones and dimension of real hair. This thoughtful blend allows the powder to seamlessly integrate with existing hair color, creating a soft, natural finish with subtle, dimensional shine that enhances the hair’s overall appearance.

  • Fast, easy, no mess application
  • Never sticky, stiff, or dull
  • Water-resistant formula
  • Free of waxes and dyes
  • Hair looks and feels natural
Instructions
  • Apply to dry hair.
  • Load up the small end of the brush with powder.
  • Use freehand to pull hair flat/taut against the head and press the brush down firmly into the roots, starting from the scalp and working out - do not use a sweeping motion.
  • Apply more powder as needed.
  • To extend highlights, use the side edge of a small brush.
  • Lightly dust off any excess powder with the wide end of the brush.
Description
A unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration, and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
Specifications
KeyValue
Product TypeHair Treatment
IngredientsMineral Powder, Pigments, Reflective Particles
Net Weight1 Piece
Compatibility
KeyValue
Works WithAll Hair Types
Application MethodDirect Application
Features
  • Oil-based, non-waxy formula
  • Water-resistant and long-lasting
  • Packed with pigments and reflective particles
  • Seamlessly blends with hair tones
  • Perfect for covering roots and enhancing color
  • Convenient for on-the-go touch-ups
Benefits
  • Provides effective coverage for grey roots
  • Easy to apply without mess
  • Resists water, sweat, and humidity
  • Enhances natural hair color and shine
  • Offers a quick solution for last-minute events
FAQ
  • What is Color Wow Root Cover Up?

    It's a mineral powder that provides coverage for grey roots with a non-waxy, water-resistant formula.

  • How does it work?

    The powder binds to hair strands, providing a long-lasting and natural look.

  • Is it suitable for all hair types?

    Yes, it works well with all hair types.

  • How long does it last?

    It lasts until you wash your hair with shampoo.

  • Can I use it when swimming?

    Yes, its water-resistant properties make it perfect for swimming.

  • Is it easy to apply?

    It is easy to apply directly to the hair without any mess.

How to Use
  1. Shake the product before use.
  2. Apply directly to the roots using the applicator.
  3. Blend the powder gently into the hair.
  4. Adjust application for desired coverage.
  5. Style your hair as usual.
Ideal Usages

Ideal for covering grey roots before special events, daily touch-ups, or whenever you need an instant boost of color.

Care Instructions
  • Store in a cool, dry place away from direct sunlight.
  • Keep the cap tightly closed when not in use.
  • Avoid exposure to moisture to maintain product integrity.
Maintenance

Maintain the applicator by cleaning it gently after each use and ensuring the product remains free from excess moisture.

Ingredients
IngredientProperties
Mineral PowderNatural color agent
PigmentsColor enhancement
Reflective ParticlesAdds shine
Sustainability

Our manufacturing practices prioritize sustainability, using recyclable materials for packaging and ensuring eco-friendly production processes.

Ethics

Color Wow is committed to ethical sourcing, ensuring all ingredients are responsibly sourced and promoting social responsibility in our practices.

Brand Story

Color Wow was founded to challenge traditional hair care and color practices. Our mission is to provide innovative solutions that empower individuals to express their unique style while promoting health and sustainability in hair treatment.

Description
A unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration, and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
Specifications
KeyValue
Product TypeHair Treatment
IngredientsMineral Powder, Pigments, Reflective Particles
Net Weight1 Piece
Compatibility
KeyValue
Works WithAll Hair Types
Application MethodDirect Application
Features
  • Oil-based, non-waxy formula
  • Water-resistant and long-lasting
  • Packed with pigments and reflective particles
  • Seamlessly blends with hair tones
  • Perfect for covering roots and enhancing color
  • Convenient for on-the-go touch-ups
Benefits
  • Provides effective coverage for grey roots
  • Easy to apply without mess
  • Resists water, sweat, and humidity
  • Enhances natural hair color and shine
  • Offers a quick solution for last-minute events
FAQ
  • What is Color Wow Root Cover Up?

    It's a mineral powder that provides coverage for grey roots with a non-waxy, water-resistant formula.

  • How does it work?

    The powder binds to hair strands, providing a long-lasting and natural look.

  • Is it suitable for all hair types?

    Yes, it works well with all hair types.

  • How long does it last?

    It lasts until you wash your hair with shampoo.

  • Can I use it when swimming?

    Yes, its water-resistant properties make it perfect for swimming.

  • Is it easy to apply?

    It is easy to apply directly to the hair without any mess.

How to Use
  1. Shake the product before use.
  2. Apply directly to the roots using the applicator.
  3. Blend the powder gently into the hair.
  4. Adjust application for desired coverage.
  5. Style your hair as usual.
Ideal Usages

Ideal for covering grey roots before special events, daily touch-ups, or whenever you need an instant boost of color.

Care Instructions
  • Store in a cool, dry place away from direct sunlight.
  • Keep the cap tightly closed when not in use.
  • Avoid exposure to moisture to maintain product integrity.
Maintenance

Maintain the applicator by cleaning it gently after each use and ensuring the product remains free from excess moisture.

Ingredients
IngredientProperties
Mineral PowderNatural color agent
PigmentsColor enhancement
Reflective ParticlesAdds shine
Sustainability

Our manufacturing practices prioritize sustainability, using recyclable materials for packaging and ensuring eco-friendly production processes.

Ethics

Color Wow is committed to ethical sourcing, ensuring all ingredients are responsibly sourced and promoting social responsibility in our practices.

Brand Story

Color Wow was founded to challenge traditional hair care and color practices. Our mission is to provide innovative solutions that empower individuals to express their unique style while promoting health and sustainability in hair treatment.