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  • Color Wow ROOT COVER UP 1 piece
  • Color Wow ROOT COVER UP 1 piece hair treatment kit with brush and powder for hair color concealment
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Color Wow ROOT COVER UP 1 piece

Color Wow ROOT COVER UP 1 piece

A unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration, and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
$53.00 CAD
$53.00 CAD $53.00 CAD
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Description

This innovative mineral powder features a modern, oil-based formula that is completely non-waxy, allowing it to bind effortlessly to the hair for reliable, long-lasting coverage. Unlike traditional powders that can feel dry or sit loosely on the surface, this advanced formula adheres directly to the hair strands, ensuring it remains securely in place throughout the day. Once applied, the water-resistant technology locks the powder onto the hair until it is washed out with shampoo.

Designed for durability and everyday confidence, the formula can withstand unexpected weather conditions such as rain, perspiration, and even swimming without fading or transferring. Each shade is expertly formulated with rich pigments and light-reflecting particles that mimic the natural tones and dimension of real hair. This thoughtful blend allows the powder to seamlessly integrate with existing hair color, creating a soft, natural finish with subtle, dimensional shine that enhances the hair’s overall appearance.

  • Fast, easy, no mess application
  • Never sticky, stiff, or dull
  • Water-resistant formula
  • Free of waxes and dyes
  • Hair looks and feels natural
Instructions
  • Apply to dry hair.
  • Load up the small end of the brush with powder.
  • Use freehand to pull hair flat/taut against the head and press the brush down firmly into the roots, starting from the scalp and working out - do not use a sweeping motion.
  • Apply more powder as needed.
  • To extend highlights, use the side edge of a small brush.
  • Lightly dust off any excess powder with the wide end of the brush.
Description
A unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration, and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
Specifications
KeyValue
TypeHair Treatment
FormulaMineral powder, non-waxy
Water ResistanceYes
Dimensions50g
VendorColor Wow
Compatibility
CompatibilityDetails
Hair TypesAll hair types
Hair ColorsVarious shades available
Features
  • Modern mineral powder formula
  • Water-resistant and long-lasting
  • Binds securely to hair
  • Seamless blending with hair tones
  • Contains pigments and reflective particles
  • Ideal for any weather conditions
Benefits
  • Effortless coverage for root touch-ups
  • Provides confidence on the go
  • Minimizes the need for hair dye
  • Enhances your natural hair color
  • Perfect for active lifestyles
FAQ
  • How long does Color Wow Root Cover Up last?

    The formula is water-resistant and lasts until you shampoo.

  • Is it suitable for all hair types?

    Yes, it's compatible with all hair types.

  • How do I choose the right shade?

    Select a shade that closely matches your natural hair color.

  • Can it withstand rain?

    Yes, it can withstand rain, perspiration, and swimming.

  • Is it easy to apply?

    Yes, the application is straightforward, allowing for quick touch-ups.

How to Use
  1. Part your hair in the area needing coverage.
  2. Sprinkle the powder directly onto roots.
  3. Use your fingers or a brush to blend seamlessly.
  4. Style your hair as desired and enjoy your look!
Ideal Usages

Color Wow Root Cover Up is perfect for quick touch-ups between color treatments, occasions where you need to look your best, and active lifestyles requiring durability against the elements.

Care Instructions
  • Store in a cool, dry place.
  • Keep the lid tightly closed when not in use.
Maintenance
  • No special maintenance required, simply use as needed.
  • Ensure proper application for the best results.
Ingredients
Ingredients
Mineral powder, color pigments, oils
Sustainability

Color Wow is committed to sustainable practices, using eco-friendly materials wherever possible to minimize environmental impact.

Ethics

Color Wow ensures ethical sourcing of ingredients, supporting fair trade practices and promoting social responsibility in our supply chain.

Brand Story

Color Wow was founded with a mission to revolutionize hair care by offering innovative products that deliver unparalleled results. Our dedication to quality and performance drives our commitment to excellence in every product we create.

Description
A unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration, and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
Specifications
KeyValue
TypeHair Treatment
FormulaMineral powder, non-waxy
Water ResistanceYes
Dimensions50g
VendorColor Wow
Compatibility
CompatibilityDetails
Hair TypesAll hair types
Hair ColorsVarious shades available
Features
  • Modern mineral powder formula
  • Water-resistant and long-lasting
  • Binds securely to hair
  • Seamless blending with hair tones
  • Contains pigments and reflective particles
  • Ideal for any weather conditions
Benefits
  • Effortless coverage for root touch-ups
  • Provides confidence on the go
  • Minimizes the need for hair dye
  • Enhances your natural hair color
  • Perfect for active lifestyles
FAQ
  • How long does Color Wow Root Cover Up last?

    The formula is water-resistant and lasts until you shampoo.

  • Is it suitable for all hair types?

    Yes, it's compatible with all hair types.

  • How do I choose the right shade?

    Select a shade that closely matches your natural hair color.

  • Can it withstand rain?

    Yes, it can withstand rain, perspiration, and swimming.

  • Is it easy to apply?

    Yes, the application is straightforward, allowing for quick touch-ups.

How to Use
  1. Part your hair in the area needing coverage.
  2. Sprinkle the powder directly onto roots.
  3. Use your fingers or a brush to blend seamlessly.
  4. Style your hair as desired and enjoy your look!
Ideal Usages

Color Wow Root Cover Up is perfect for quick touch-ups between color treatments, occasions where you need to look your best, and active lifestyles requiring durability against the elements.

Care Instructions
  • Store in a cool, dry place.
  • Keep the lid tightly closed when not in use.
Maintenance
  • No special maintenance required, simply use as needed.
  • Ensure proper application for the best results.
Ingredients
Ingredients
Mineral powder, color pigments, oils
Sustainability

Color Wow is committed to sustainable practices, using eco-friendly materials wherever possible to minimize environmental impact.

Ethics

Color Wow ensures ethical sourcing of ingredients, supporting fair trade practices and promoting social responsibility in our supply chain.

Brand Story

Color Wow was founded with a mission to revolutionize hair care by offering innovative products that deliver unparalleled results. Our dedication to quality and performance drives our commitment to excellence in every product we create.