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iRED Beam Technology embedded into the titanium plate carries heat deeper into the hair, so moisture is maintained throughout. Because over-dried hair can go from smooth to frizzy in a flash.The ION-generating Projector streams millions of cuticle-sealing negative ions into hair with each pass. Which locks in the smooth and shiny-and locks out the frizz. Plus, The Confidante keeps making more ions every time you turn it on. So get ready for a long term relationship.