Brand With A Heart Curl Crush Cleansing Blend

A nourishing banana cream–scented formula enriched with M+, plant-based ingredients, Avocado Oil, and Murumuru Butter, specially designed to tame frizz, enhance curl definition, and deliver long-lasting hydration for wavy, curly, and natural hair. This rich blend helps leave curls feeling soft, smooth, manageable, and beautifully defined with healthy-looking shine.

Powered by BWAH’s carefully selected super ingredients, the formula helps support the appearance of fuller, thicker-looking hair while reducing the appearance of shedding and helping to minimize breakage and split ends. It also works to strengthen, moisturize, smooth, and protect hair from environmental stressors and free radicals, promoting healthier-looking hair and a balanced scalp.

The result is hydrated, resilient, and radiant curls that look and feel their best—because nourishing your hair should be as enjoyable as it is effective.

Wet hair and gently massage and lather through scalp and hair, avoiding contact with eyes.
Rinse thoroughly with warm water and follow with BWAH's Curl Conditioning Blend and OMG Curl Leave-in Conditioner.