Verb Purple Mask

Bye bye brass. This reviving purple hair mask brightens, hydrates and softens while toning yellow hues. Designed to reduce brassiness in color-treated blonde, grey and silver hair tones. Ingredients may vary, please refer to product packaging.

• Neutralizes blonde, grey and silver hair tones: Basic color theory tells us that purple hues cancel out yellow ones because they reside on opposite sides of the color wheel. The same concept applies to the semi-permanent pigment in Purple Mask when applied to yellow, brassy tones.
• Brightens and enhances color: Pro-vitamin B5 works to add shine and dimension to highlights and color-treated hair.
• Deep conditions and hydrates: The antioxidant-rich formula protects fragile strands and provides ultimate moisture for added softness.

After shampooing, work the formula through damp hair.
Allow Purple Mask to sit on the hair for 5-7 minutes.
Rinse. purple shampoo
Use once a week or as needed.